Introduces readers to qualitative research. Highlights the benefits of qualitative methods in dental research. Explains methods of qualitative data collection. This paper is the first in a series ...

Rajshekhar (Raj) G. Javalgi, Elad Granot, Thomas G. Brashear Alejandro, QUALITATIVE METHODS IN INTERNATIONAL SALES RESEARCH: CROSS-CULTURAL CONSIDERATIONS, The Journal of Personal Selling and Sales ...

Discover the key differences between qualitative and quantitative research. This guide explains their unique benefits, challenges, and practical applications.

The purpose of the minor is to provide graduate students access to a sequence of qualitative methods courses to enhance their understanding of research methods. This concentration of courses also ...

This paper examines various criteria that have been proposed for evaluating the increasing number of empirical studies carried out using qualitative research methods, and it demonstrates how such ...

This course provides a broad introduction to carrying out qualitative research and how to apply qualitative methods to a range of contexts and study designs. We draw on the expertise within the ...

This course presents the fundamentals of qualitative research methods. The course has the dual aims of equipping students with conceptual understandings of current academic debates regarding ...

Background We tested a theory that mind mapping could be used as a tool in qualitative research to transcribe and analyse an interview. Method We compared results derived from mind mapping with those ...

Op-ed: Qualitative research helps us understand the “why” behind the numbers. Without these methods, we risk misunderstanding people — and making bad policy.

This course presents the fundamentals of qualitative research methods. The course has the dual aims of equipping students with conceptual understandings of current academic debates regarding ...